April 30, 2009
SEO Elite Review
Search Engine Optimization (SEO) is the best way to get long term targeted traffic from the search engines. But SEO requires hard word and commitment on the part of the webmaster. It may take a few months before results start appearing.
First lets see what SEO is in nutshell. SEO means that you optimize your site for search engines so that they rank it well for the keyword that you are aiming. You need to do two things for SEO: On Page and Off Page Optimization. On page Optimization requires you to include html tags: title, description, keyword as well as H1/H2 headers and not more than 4% keyword density in the content for telling the search engine the keyword that you want to be ranked.
On page optimization is only for telling the search engines the keyword that you want to be ranked. But its your site link popularity that is given more importance by the search engines. This is known as Off Page Optimization and requires you to get thousands of quality backlinks from authority sites before the search engines start taking your site seriously.
Let me make it very clear. SEO: both On Page and Off Page Optimization requires work. If you have deep pockets, you can pay to SEO companies to do the hard work fro you. I do it myself and it is fun. Its just that you have to have the patience to work for a few months to get the results.
Many people want to take short cut to SEO. They download Black Hat SEO eBooks thinking that these black hat techniques may give them success. Nothing is further from the truth. Search engines dont like black hat techniques.
Some people will tell you that there is a short cut. They call it Black Hat SEO. Avoid it. It may help you in the short term but in the long term your site will be noticed by the search engines and get banned. Others sell SEO software. One is SEO Elite. It sells for a few hundred dollars.
SEO Elite is expensive. It only tells you how many websites are linking back to your site. And what is the ranking of your site for a particular keyword. It does not help you in link building and it does not help you in on page optimization.
Why you want to pay a few hundred dollars to know these things when Google provides you this information for free. Google is your friend. Learn to do what Google wants you to do and see how Google will start loving you.
Have you heard of Google Webmaster Tools? If not then open a Google Account, you will get the Google Webmaster Tools free. Submit your site and its sitemap to Google Webmaster Tools. Within a few days, Google will index your site. Without getting indexed, you cant get ranked.
Use the link Search Queries in the Google Webmaster Tools to find whether your site has been ranked by Google. It will give you the list of keywords that your site has a ranking.
Click on: link:http://www.yourdomain.com on the Google Webmaster Tools page and you will find the backlinks that Google is counting for your site. If Google is not counting a backlink, it has no value.
Now, this is a free method that does not require you to pay hundreds of dollars. Why you need to buy SEO Elite if Google can do the same thing for you free. And if you are using Google Adwords for advertising your site than you can use Google Analytics.
Google Analytics is even better. It gives you the number of visitors, pageviews; keywords that are giving you search engine traffic, direct traffic and other referral sites that send traffic to your site.
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